pho.shop vs everyone else

Honest comparisons. No fine print. No "starting at" pricing.

Feature pho.shop DoorDash / UberEats / Grubhub Toast TakeOut Square for Restaurants
Commission on orders0%15-30%0% (on Toast orders)0%
Monthly fee$30 flat$0 (fees baked in)$69-$165+$60+
Own merchant account✓ Yes✗ Sub-merchant✗ Toast processing✗ Square processing
Customer owns the relationship✓ You✗ MarketplaceSharedShared
Hardware lock-in✗ NoneN/A✓ Toast terminals✓ Square hardware
English + Vietnamese UI✓ Built-in
Built for Vietnamese restaurants✓ Yes✗ Generic✗ Generic✗ Generic

The marketplace math is brutal

DoorDash takes 15-30% off every order. On a $14 bowl of pho, that's $2-$4 gone before you pay for the beef, the broth, the rent, and the labor. At that rate, a full dining room still loses money.

The POS math isn't much better

Toast and Square charge monthly subscriptions plus lock you into their payment processing and hardware. Leaving means buying new terminals and migrating your data. pho.shop runs on any browser, with your own merchant account.

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